Apple rolls out free case program for iPhone 4 owners

As promised last week, Apple Inc. today launched a free case program for iPhone 4 owners who are having reception problems with the popular new smartphone.

Apple set up a Web page and a specialized iPhone app that tells iPhone 4 owners how to get a free protective case known as a bumper, which encircles the metal antenna band that surrounds the iPhone 4’s outer edge.

The iPhone 4 Case Program applies to iPhone 4s bought before Sept. 30, and it requires iPhone 4 users to download a special application from Apple’s App Store to get a free case. In addition to enabling users to select rubber bumpers, the app also offers users a choice of several plastic cases from third-party vendors.

iPhone 4 owners must sign in with an Apple ID to get access to the case selection, and once a case or bumper has been chosen, the app no longer allows you to look at the cases. In other words, buyers must choose wisely, since it doesn’t looke like they’ll have a chance to change the order after they make a decision.

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